About
Rock DuBois is a Legacy Advisor and Identity Integration Coach who has transformed the lives of hundreds of individuals, couples, families, and organizations worldwide. A first-generation college graduate in a long line of entrepreneurs, Rock holds multiple degrees and certifications, bringing a unique blend of academic rigor and real-world insight to his practice. With a concierge-style approach, Rock’s coaching draws on over a decade of expertise in emotional intelligence, strategic alignment, and behavioral mastery to guide hyper-successful individuals from success to true significance. His work empowers others to live lives that resonate deeply with their values, creating lasting impact both personally and professionally.
A dynamic leader beyond the coaching sphere, Rock’s diverse background includes an extensive history in entertainment as both a performer and actor. In addition to being a published recording artist, he has been featured on American Idol, America’s Got Talent, and in numerous live productions. He also brings a rich portfolio of behind-the-scenes experience as a writer, director, producer, and talent coach in Los Angeles. Rock’s creative influence has helped emerging artists secure visibility and excel in their careers.
A recognized thought leader, Rock has spoken to audiences all over the globe, has been featured in prominent publications, and regularly shares insights on transformation and leadership as a featured expert through podcasts and media. In addition to his coaching practice, he sits on the board of Camp Willow, a summer camp offering therapeutic programs for children with disabilities, reinforcing his dedication to creating positive change beyond the corporate sphere.​​
At Home.
Rock resides in Massachusetts with his wife, Christina, and daughter, Perre. Together, they envision creating a legacy that goes beyond personal wellness, encompassing initiatives to empower future generations and foster community connections. Rock is committed to launching a school that instills resilience and transformation in young minds, preparing them to navigate a world as complex as it is fascinating. Believing deeply in the power of connection, Rock also founded The Significance Collective, a curated network of influential leaders and colleagues he has guided and collaborated with throughout his diverse career, designed to invigorate, support, and drive lasting impact across industries.